{"id":5116,"date":"2023-09-22T13:14:00","date_gmt":"2023-09-22T13:14:00","guid":{"rendered":"https:\/\/anchorzupdev.wpengine.com\/?post_type=blog&#038;p=5116"},"modified":"2025-06-25T14:06:55","modified_gmt":"2025-06-25T14:06:55","slug":"anchorzups-participation-at-dmexco-2023","status":"publish","type":"news-blogs","link":"https:\/\/anchorzup.com\/de\/news-blogs\/anchorzups-participation-at-dmexco-2023\/","title":{"rendered":"AnchorzUp's Teilnahme an der DMEXCO 2023"},"content":{"rendered":"\n<p>The<a href=\"https:\/\/www.facebook.com\/anchorzup?__cft__[0]=AZUcvI2UTK8O8meJXjMpLIaEXc5FsPHlxoPGSb3zA9q-X3VVVo6Lkk4e36qNZ4MHF_6BAJ9zxdp8RH6Q2HoEKNK_gz3uCsiPoW2ImoAEaJd75vymsY3a8d1zZRrVKUI95UocS4HAYEEZk4O3In4bAH_dTGeAjGIeRzB1SutY2evdt9s8wq-tRPfoXgd2891OpKnF4bDm3wiklH64cbBn3H-p&amp;__tn__=-]K-R\" target=\"_blank\" rel=\"noreferrer noopener\"> AnchorzUp<\/a> team had an exciting presence at <a href=\"https:\/\/dmexco.com\/press\/conference-highlights-dmexco-2023\/\" target=\"_blank\" rel=\"noreferrer noopener\">DMEXCO 2023<\/a>, Europe&#8217;s leading digital marketing and tech event held in Cologne. With a packed agenda of meaningful content and brilliant talks, our team joined industry leaders, marketing professionals, and tech innovators to discuss future marketing trends, the impact of AI and many more important industry topics.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"940\" height=\"788\" data-id=\"5119\" src=\"https:\/\/anchorzupdev.wpengine.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023-6.jpeg\" alt=\"\" class=\"wp-image-5119\" srcset=\"https:\/\/anchorzup.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023-6.jpeg 940w, https:\/\/anchorzup.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023-6-300x251.jpeg 300w, https:\/\/anchorzup.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023-6-768x644.jpeg 768w\" sizes=\"(max-width: 940px) 100vw, 940px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"940\" height=\"788\" data-id=\"5117\" src=\"https:\/\/anchorzupdev.wpengine.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023-5.jpeg\" alt=\"\" class=\"wp-image-5117\" srcset=\"https:\/\/anchorzup.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023-5.jpeg 940w, https:\/\/anchorzup.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023-5-300x251.jpeg 300w, https:\/\/anchorzup.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023-5-768x644.jpeg 768w\" sizes=\"(max-width: 940px) 100vw, 940px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"940\" height=\"788\" data-id=\"5118\" src=\"https:\/\/anchorzupdev.wpengine.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023-8.jpeg\" alt=\"\" class=\"wp-image-5118\" srcset=\"https:\/\/anchorzup.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023-8.jpeg 940w, https:\/\/anchorzup.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023-8-300x251.jpeg 300w, https:\/\/anchorzup.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023-8-768x644.jpeg 768w\" sizes=\"(max-width: 940px) 100vw, 940px\" \/><\/figure>\n<\/figure>\n\n\n\n<p>DMEXCO 2023 featured a diverse program with over <strong>700 speakers<\/strong> delivering <strong>400 sessions<\/strong> and <strong>150 masterclasses<\/strong> across 13 stages. The event focused on the impact of artificial intelligence in marketing, with keynotes from <strong>Nestl\u00e9<\/strong>, <strong>Microsoft<\/strong>, <strong>Google<\/strong>, and <strong>Deutsche Bank<\/strong> exploring topics like creativity, generative AI, and the future of advertising. Fireside chats with thought leaders provided insights into recent developments and future trends.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"788\" data-id=\"5121\" src=\"https:\/\/anchorzupdev.wpengine.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023-3.jpeg\" alt=\"\" class=\"wp-image-5121\" srcset=\"https:\/\/anchorzup.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023-3.jpeg 940w, https:\/\/anchorzup.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023-3-300x251.jpeg 300w, https:\/\/anchorzup.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023-3-768x644.jpeg 768w\" sizes=\"(max-width: 940px) 100vw, 940px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"788\" data-id=\"5120\" src=\"https:\/\/anchorzupdev.wpengine.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023-2.jpeg\" alt=\"\" class=\"wp-image-5120\" srcset=\"https:\/\/anchorzup.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023-2.jpeg 940w, https:\/\/anchorzup.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023-2-300x251.jpeg 300w, https:\/\/anchorzup.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023-2-768x644.jpeg 768w\" sizes=\"(max-width: 940px) 100vw, 940px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"788\" data-id=\"5122\" src=\"https:\/\/anchorzupdev.wpengine.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023-10.jpeg\" alt=\"\" class=\"wp-image-5122\" srcset=\"https:\/\/anchorzup.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023-10.jpeg 940w, https:\/\/anchorzup.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023-10-300x251.jpeg 300w, https:\/\/anchorzup.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023-10-768x644.jpeg 768w\" sizes=\"(max-width: 940px) 100vw, 940px\" \/><\/figure>\n<\/figure>\n\n\n\n<p>We connected with industry leaders, learned from experts, and showcased our work alongside global tech giants. We are grateful <a href=\"https:\/\/kiesa.rks-gov.net\/page.aspx?id=2,3\" target=\"_blank\" rel=\"noreferrer noopener\">to the Kosovo Investment and Enterprise Support Agency (KIESA)<\/a> for providing a dedicated booth for Kosovo companies, allowing us to share the floor with industry giants like Google, Yahoo, Snapchat, and many more big companies in the tech and digital marketing sectors. We look forward to applying the knowledge gained at DMEXCO to drive innovation and create value through our services.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-3 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"788\" data-id=\"5124\" src=\"https:\/\/anchorzupdev.wpengine.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023-.jpeg\" alt=\"\" class=\"wp-image-5124\" srcset=\"https:\/\/anchorzup.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023-.jpeg 940w, https:\/\/anchorzup.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023--300x251.jpeg 300w, https:\/\/anchorzup.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023--768x644.jpeg 768w\" sizes=\"(max-width: 940px) 100vw, 940px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"788\" data-id=\"5123\" src=\"https:\/\/anchorzupdev.wpengine.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023-9.jpeg\" alt=\"\" class=\"wp-image-5123\" srcset=\"https:\/\/anchorzup.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023-9.jpeg 940w, https:\/\/anchorzup.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023-9-300x251.jpeg 300w, https:\/\/anchorzup.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023-9-768x644.jpeg 768w\" sizes=\"(max-width: 940px) 100vw, 940px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"788\" data-id=\"5125\" src=\"https:\/\/anchorzupdev.wpengine.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023-4.jpeg\" alt=\"\" class=\"wp-image-5125\" srcset=\"https:\/\/anchorzup.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023-4.jpeg 940w, https:\/\/anchorzup.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023-4-300x251.jpeg 300w, https:\/\/anchorzup.com\/wp-content\/uploads\/2024\/04\/DMEXCO-2023-4-768x644.jpeg 768w\" sizes=\"(max-width: 940px) 100vw, 940px\" \/><\/figure>\n<\/figure>\n","protected":false},"excerpt":{"rendered":"<p>The AnchorzUp team had an exciting presence at DMEXCO 2023, Europe&#8217;s leading digital marketing and tech event held in Cologne. <\/p>","protected":false},"author":11,"featured_media":5162,"template":"","categories":[6],"class_list":["post-5116","news-blogs","type-news-blogs","status-publish","has-post-thumbnail","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/anchorzup.com\/de\/wp-json\/wp\/v2\/news-blogs\/5116","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/anchorzup.com\/de\/wp-json\/wp\/v2\/news-blogs"}],"about":[{"href":"https:\/\/anchorzup.com\/de\/wp-json\/wp\/v2\/types\/news-blogs"}],"author":[{"embeddable":true,"href":"https:\/\/anchorzup.com\/de\/wp-json\/wp\/v2\/users\/11"}],"version-history":[{"count":0,"href":"https:\/\/anchorzup.com\/de\/wp-json\/wp\/v2\/news-blogs\/5116\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/anchorzup.com\/de\/wp-json\/wp\/v2\/media\/5162"}],"wp:attachment":[{"href":"https:\/\/anchorzup.com\/de\/wp-json\/wp\/v2\/media?parent=5116"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/anchorzup.com\/de\/wp-json\/wp\/v2\/categories?post=5116"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}